LUXURY HOME SALES - 5 THINGS THAT TURN OFF BUYERS OF LUXURY HOMES

Home buyers searching for their next luxury or upper end homes have certain expectations they are demanding to be met in order to purchase a new home.  If a luxury home seller wants the make the best first impression and appeal to critical luxury homebuyers, the following five simple steps should be followed.

1.     Overpricing

Luxury homebuyers are able to buy high-end homes because they are savvy investors.  There is no way they would ever make a bad investment by buying a home that is overpriced.  Overpricing of a home says to the buyer that the seller has unrealistic expectations.  Therefore, they won't even bother making an offer or will not even look at an overpriced property.  Sellers need a Realtor who understands how to properly price upper-bracket homes.

2.     Bad Staging

Cluttered rooms, old furniture and pictures of your family turnoff a buyer.  You would be amazed how your favorite furniture, like an old sofa, can end up making your house look old and dated.  The home needs to be "de-personalized" in order to prepare it for the new buyers and your Realtor can assist you or refer you to a professional who specializes in staging homes for sale.

3.     Poor Maintenance

A yard with weeds or unraked leaves, interior and exterior lights that don't work, and carpeting that is dirty says to a potential buyer that you haven't cared for your home.  This will, in turn, make them wonder what major things might be wrong with the home below the surface.  If you can't or don't have the time to keep up on the maintenance, hire someone to do it.

4.     Odor

Probably the biggest way to make a bad first impression is to have a foul odor in your home.  Many times, while showing clients prospective homes, I have unlocked the front door only to overpowered by extreme pet urine odors.  Most of the time, my clients would not even enter the home.  Trying to cover up a bad odor with plug-in air fresheners only makes it worse.  Don't cook funny smelling foods prior to showings and be sure to take out the garbage and put pet beds, kennels, and litter boxes in the garage.

5.     Bad Real Estate Photos

Quality photos should be considered one of the most important aspect of the Realtor's marketing plan.  I am astonished every day when sellers list their home with agents that use cheap photography or even worse...take their own photos.  Quality, professional photos is the best way to have your home stand out from the competing listings online.

Contact me for assistance in purchasing or selling a luxury home in the St. Louis or St. Charles area.  

JUDY WROZIER, Realtor®

(314) 348-4033

Judy.Wrozier@ColdwellBanker.com

Buying and Selling a Home in St. Charles MO

                                                  COLDWELL BANKER PREMIER GROUP

(314) 348-4033

Specializing in buying and selling premier homes in the

      St. Louis and St. Charles metropolitan areas

My services are individualized and customized to meet your every need.  A rare combination of sales success, life experience, education, professionalism, community knowledge and commitment makes it happen!  I am here to make sure that your real estate process is stress-free and rewarding! 

Are you looking to Buy a Home? 

I take the time to listen to my clients' needs and desires to help find the home of their dreams.   Buying a home may be the largest and most complex financial transaction you every undertake.  If you're ready to buy a home, wouldn't you prefer to work with the most qualified real estate professional you can find?  As a certified ABR (Accredited Buyer Representative) agent,  I have gone through extensive, specialized training and have proven experience representing buyers.  In addition, I am a Short Sale and FORECLOSURE specialist, so my expertise can guide you through a successful purchase of a property needing special attention.

Please don't hesitate to give me a call at (314) 348-4033 or email me at:  Judy.Wrozier@ColdwellBanker.com. 

Are you trying to Sell your Home?

Understanding my clients' unique situations for selling and having an in-depth knowledge of what is on the market are necessary skills I incorporate to attain a smooth sale.  My progressive approach to marketing keeps their property visible, utilizing all the current technology and presented in a professional, creative manner.

With knowledge, dedication, and a focus on personal service, I provide my clients with the expertise necessary to meet my clients' expectations in this ever-changing real estate market.  My intention to connect the right people to the right property is evident.

Buy-Sell-StLouis.com

The Four Reasons Not to Buy a Home in the Winter

Can you purchase a new home now while interest rates are still low and there are great deals during the Holidays or do you think you need to wait until Spring?  If you're planning to wait it out, it must be because of one of the following four reasons.

1.     You Want to Pay More

Waiting for everyone else in your area to get up off the sofa and decide to jump in the market to start looking for a new home, you will pay the price.  Really!  Sellers who have their homes for sale during the Holiday months...October through January...are extremely serious and motivated.  This works in your favor (the savvy buyer) who is looking to get a deal on a discounted home.

2.     You Like Competition

 



Of course, you are not the only ones who desire to get through the Holiday season and the winter before taking on a massive life change with a move to a new home.  Spring is called the buying season for a reason...it's when buyers list their home and look for another, hoping that the timing of the finding, selling and moving all line up perfectly timewise, when the kids are out of school.  Makes sense...which is why everyone does it.  That's exactly why you should be doing it now...which few people are!  Less competition from other buyers during the Holidays might mean you'll be able to negotiate a more favorable price for the home you want to purchase.

 

Winter is a Buyers' Market! 

With less competition and fewer house-hunters, the winter months give you an opportunity to get a good deal.  Not only are asking prices lower, you'll find fewer instances of multiple offers occurring, as they did over the Spring and early Summer months.

3.     You Hate Getting a Great Deal

 

There is a tendency for sellers to avoid the end of the year...due to the short days, wintry weather, holiday parties and their perception that homebuyers are occupied.  However, those who do choose to sell their homes at the end of the year are often under pressure and highly motivated to cut a deal.  That's why the year-end might be a smart time for you to buy!

4.     You Want to Wait For Interest Rates to Go UP

 

 

Who cares if the current interest rates are at extremely low levels, but are projected to go up next year?  You've already established you're okay with the idea of paying more!  (See Items 1-3).  The Holiday season may be the last time to lock in a low loan rate that could potential start to climb in 2016.

 

 

Relaxing with a plate of goodies, some egg nog, and a holiday movie sounds great.  But, you know what would sound even better?  Relaxing in your new home knowing you made a great investment.  The ability to kick up your feet isn't going anywhere, but the ideal house with the perfect layout that just listed in your desire neighborhood for a reasonable price definitely is!  That movie can wait...but will that perfect home you've been dreaming of still be there when it's over?

 

 

 

To get started in finding your ideal home, contact me right away.  I can show you the array of value-priced homes that are currently on the market, as well as fabulous homes that are COMING SOON!

 

Judy Wrozier, ABR®

Coldwell Banker Premier Group

 

(314) 348-4033

 

Judy.Wrozier@ColdwellBanker.com